Tradition


About german fashion

For centuries Germany has had a great tradition in the craftsmanship of tailors, clothiers and weavers. Due to that tradition and the establishing textile industry the country experienced it's first industrial boom at the end of 18th century. At the same time the invention of sizes caused a decline of clothing prizes in favour of the industry which sold more clothes. This boom went on well into the 20th century and emloyed in many regions huge percentages of the population. Since the 1960s  over 400000 jobs disappeared because the clothing companies started producing cheaper and cheaper in increasingly distant production countries. A decline of quality and prices took its course. Today german manufacturies have almost disappeared in the clothing industry. The remaining companies are struggling hard with the decline of quality and have to compete with multinational companies.

The Hildisch family

My family, the Hildischs from Neustadt an der Orla in Thuringia are part of that german tradition for almost 400 years, the  tradition of an artisanry full of sense and passion. That's what you need to exercise the patience which is necessary to produce garments and fabrics. That's what you need if you consider the low salaries in textile jobs. My great- great- great Grandfather, Christoph friedrich Hildisch, born 1798 was a son of a clothier, he became a clothier himself and even married the daughter of a clothier. Up to my Grandfather who died in 1969 every Hildisch generation was mostly clothier, weaver or shoemaker. My father was a soldier. So I didn't know much about this long tradition until I started a tailor apprenticeship to be prepared to become a fashion designer. In the early days of my apprenticeship I realised that I am strongly connected to tailoring.
After the long workdays in the clothing factory in Miltenberg where i was sewing blazer samples for Daniel Hechter and Lagerfeld an a piece work basis, i went down to my parents cellar where i kept on sewing my own collections. I was the last tailor apprentice in the company and the sewing workshop does not exist any more. Just like my former vocational school has no tailors class any more. In the region of Aschaffenburg, and in many other german regions tailor atisanry is almost extict. But the quality and the fit of german apparel should not be forgotten. Of course we never could have competed with the sartorial arts of an italian custom tailor. And something like "big design" has just had established in fashion industry when german apparel already was about to disappear. Maybe german apparel never was cool and the marketing of quality manufacturers these days was never as loud as the multinational trash producer's is today. This quality must not cease to exist. It needs a second chance as a true companion, as an all-time- favourite as a piece of history...
as a HiDDEN ACES jacket.